Quesada to Lead Sales and Marketing Efforts to Promote Elite Enterprise and 3E Software Services
NEWTOWN SQUARE, PA (March 19, 2013)….Wilson Allen, a professional services firm that helps law firms make the best use of Thomson Reuters Elite software, recently added Jessica Quesada to its growing team as its director of sales and marketing.
Quesada, of Orange, Calif., is responsible for developing new revenue opportunities in and around the Elite Enterprise and 3E applications. Quesada is overseeing the company’s sales and marketing efforts to increase the visibility of the company to law firms worldwide.
“Jessica has more than 15 years of experience consulting with law firms with the greater part of her career focused exclusively on firms that use Elite’s Enterprise software,” says Bruce Wilson, managing director of Wilson Allen. “While Jessica’s primary function is sales, her focus is really on building long-term relationships with clients. She favors the client-advocate role – to make sure the client’s interests are being served and that we deploy the best possible resources for any given project.”
Previously, Quesada served as an account manager for Data Fusion Technologies. In this role, she developed and managed client relationships across the US and Canada and established and led the firm’s marketing efforts including their annual training conference. She was the company’s top salesperson and also oversaw marketing efforts.
Prior to Data Fusion, Quesada acted in a client relations capacity at Williams Automated Management Services, Inc., a provider of computer consulting and support services to law firms and other businesses. Quesada automated the company’s service requests programs and built its client relationship programs. She was also responsible for marketing.
Prior to her entry in the legal industry, Quesada worked for an auto group and managed all of the customer relations programs, quality control programs, and dealer/manufacturer relationships. She provided salesperson training in quality control and automated the sales process from showroom entry to after-sale and follow up.
About Wilson Allen
Wilson Allen helps law firms maximize the benefits of technology to reach new levels of operational efficiency and profitability. The company applies deep technical expertise, hands-on software experience, and best-practice insight to enable clients to leverage their investment in Thomson Reuters Elite practice management and business intelligence software.